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The subscriber growth platform to engage, delight, and monetize your streaming content.

The subscriber growth platform to engage, delight, and monetize your streaming content.

Content has always been king. How your subscribers consume and engage with the content you deliver is constantly evolving. Not only is there fierce competition in the streaming content, but the interaction and user experience around and within the content has become crucial to supercharge engagement, increase retention and drive revenue.

Use your content to build a loyal subscriber
base and grow exponentially

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“We have more data than we know what to do with. CIPIO’s capability to package it up in Data Apps with hyper-personalized predictions and recommendations for the digital subscriber is a game-changer. We are super excited to partner with CIPIO to help our customers grow exponentially through their Retention, Growth, and Acquisition Data Apps.”

Adam Zeitsiff
CEO

The power of seamless integration with leading OTT platforms

We have partnered with the best-in-class OTT platforms and provide seamless integrations to help you unleash the power of your streaming content to create strong engagement and increase monetization. Our open APIs also enable you to easily integrate with your own OTT system or any other OTT platform.

Know your subscribers

Content streaming services are constantly evolving, and becoming highly competitive. To engage, retain and grow your subscribers, it’s crucial to understand their preferences, behavioral traits, and engagement signals that influence their decision-making process. Combining data from OTT platforms and various engagement touchpoints, CIPIO creates a holistic profile of every subscriber to empower your sales and marketing teams to understand your subscriber base.

 

Know your subscribers

Content streaming services are constantly evolving, and becoming highly competitive. To engage, retain and grow your subscribers, it’s crucial to understand their preferences, behavioral traits, and engagement signals that influence their decision-making process. Combining data from OTT platforms and various engagement touchpoints, CIPIO creates a holistic profile of every subscriber to empower your sales and marketing teams to understand your subscriber base.

See what video content is loved by your subscribers

You have invested time and money in creating a variety of video content for every subscriber segment. CIPIO helps you understand how your free, on-trial, and paid subscribers are consuming the content, what content they engage with the most, and what medium is the most preferred.

Understand which content is driving shifts in behaviors

While catering to the preferences of your subscribers, the goal of the content is to drive engagement and retention. CIPIO combines the data about your subscribers’ content usage from OTT platforms with domain intelligence on engagement patterns to help you understand the impact on your subscribers’ behaviors, such as an increase in viewing time, enrollment in online classes, increase in physical visits, or increase in overall spending.

 

Understand which content is driving shifts in behaviors

While catering to the preferences of your subscribers, the goal of the content is to drive engagement and retention. CIPIO combines the data about your subscribers’ content usage from OTT platforms with domain intelligence on engagement patterns to help you understand the impact on your subscribers’ behaviors, such as an increase in viewing time, enrollment in online classes, increase in physical visits, or increase in overall spending.

Reduce churn and grow revenue with hyper-personalized predictions and recommendations

In an information overload era, consumers have an extremely short attention span and are a lot more selective in the content they consume. How, when, and what content you deliver has a direct impact on the retention and growth of subscribers. It has become crucial for content providers to provide better than Netflix-like personalized recommendations unique to each subscriber to improve engagement and retention.

CIPIO’s patent-pending domain-infused data apps platform predicts your subscriber’s next possible actions based on content consumption patterns. It provides hyper-personalized ready-to-act recommendations on what media content should be delivered along with the right time and channel to deliver that content – so you can supercharge engagement, increase retention and drive growth.

Measure the impact of every action on OTT video monetization

CIPIO provides detailed insights into how every action has impacted your KPI’s such as Customer Acquisition Cost (CAC), Average Revenue per User (ARPU), Life Time Value (LTV), and other related data points through intuitive dashboards.

 

Measure the impact of every action on OTT video monetization

CIPIO provides detailed insights into how every action has impacted your KPI’s such as Customer Acquisition Cost (CAC), Average Revenue per User (ARPU), Life Time Value (LTV), and other related data points through intuitive dashboards.